Contact us:https://www.lyfemarketing.com/services/social-media-advertising-services/?utm_source=youtube&utm_medium=mktgvsadv&utm_campaign=oct272020

What’s the difference between marketing and advertising? In this video, we’ll define the terms, help you develop your marketing and advertising strategies, and give you entrepreneur advice on using each area in a way that works for your business.

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[Most Popular Uploads]:
➡ How to Increase Facebook Engagement: https://www.youtube.com/watch?v=Bam_rXmoOs4
➡ Marketing for Small Business: Effective Marketing Strategies: https://www.youtube.com/watch?v=RX0Y2JbS9K4
➡ The Ultimate Guide To Facebook Marketplace (w/ Tips): https://www.youtube.com/watch?v=x5KlXb5kemg
➡ The Full And Updated Guide To Facebook Reels: Tutorials + Best Practices: https://www.youtube.com/watch?v=uymE8TEtv58
➡ Facebook Reels Monetization: How to Get Started: https://www.youtube.com/watch?v=UC0MS70LI1E

If you don’t know the answer to this question, then please stop what you’re doing right now and watch this full video!

If you think that these two words are interchangeable and mean the exact same thing, then you too, should stop what you’re doing right now and watch this full episode.

If you do not know the difference between marketing and advertising, then it’s highly unlikely that you are doing either very well.

And in our experience working with THOUSANDS of small businesses over the last decade, many of the people we talk to do not know the fundamental difference between marketing and advertising.

So today, we’re going to fully break down the differences between marketing vs advertising and help you understand which approach is best for your business.

Video Outline

Intro (00:00)
What Is Advertising? (2:32)
What Is Marketing? (6:58)
What Is The Difference? (7:40)
Which Is Best For Your Business? (12:46)
Conclusion (15:08)

// LYFE Marketing

➡ Check out our blog: https://www.lyfemarketing.com/blog/marketing-vs-advertising/

➡ Check out our Social Media Advertising Course: https://www.lyfemarketing.com/social-ads-mastery/

➡ Digital Marketing Agency For Small Business: https://www.lyfemarketing.com/digital-marketing-agency-for-small-businesses/

➡ We’re LYFE Marketing, a full-time digital marketing agency for small businesses. We help people grow online through various marketing channels. We help you de-code if advertising is the right fit for your growth trajectory, or see if organic growth is more of your speed. Regardless, our goal is to build a massive portfolio of success stories. So one day, we can look back and say that we made a difference in the world. This channel will provide you with good tips and suggestions for a large range of marketing topics. And we’re not holding back. But if you want a tailored strategy, then don’t hesitate to contact us on our website.
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Download HubSpot’s Official 10 Free Social Media Templates Kit Now [FREE RESOURCE] https://clickhubspot.com/2k4

Make short and long-term gains with these social media strategies designed for small businesses. This video will show you how to use HubSpot’s free social media templates to get the most out of your efforts to drive sales and build your brand while saving time and money.

🛠 Resources:
• Social Media Content Calendar Template: https://clickhubspot.com/uhr
• Digital Marketing For Small Business Guide: https://clickhubspot.com/e5g
• Social Media Marketing: The Ultimate Guide https://clickhubspot.com/grh
• Get Certified in Social Media Strategy: https://clickhubspot.com/i6z
• The Social Media Trends Report 2022 with Talkwalker: https://clickhubspot.com/8no
• Buyer Persona Templates: https://clickhubspot.com/m5k

📔 Grow Your Career and Business with HubSpot Academy: https://clickhubspot.com/Popular-Courses

📔 Favorite Free Certification Courses:
• Digital Marketing Certification:
https://clickhubspot.com/od6
• Social Media Marketing Course:
https://clickhubspot.com/Social-Media-Certification
• SEO Training Course:
https://clickhubspot.com/SEO-Training-Course
• Inbound Course: https://clickhubspot.com/Inbound-Certification
• Inbound Marketing Course:
https://clickhubspot.com/Inbound-Marketing-Certification
• Email Marketing Course:
https://clickhubspot.com/Email-Marketing-Certification
• Inbound Sales Course:
https://clickhubspot.com/Inbound-Sales-Certification
• Taking your Business Online Course:
https://clickhubspot.com/Business-Online

About HubSpot:
HubSpot is a leading CRM platform that provides education, software, and support to help businesses grow better. The platform includes marketing, sales, service, and website management products that start free and scale to meet our customers’ needs at any stage of growth. Today, thousands of customers around the world use HubSpot’s powerful and easy-to-use tools and integrations to attract, engage, and delight customers.

⚠ Disclaimer:
The videos on our YouTube channel are for informational purposes only, and are not intended as an endorsement for any of the products or services that we feature.

#HubSpot
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English project about how ads affect body image. The first clip is a commercial. The second is a person who watched the commercial reacting to it. The third is a professor’s wise words on the subject. Jenna Greig, H.O.R. Box, Dulce & Banana, Adam the G, Meaningful Message
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By age 13, 80% of girls distort the way they look online.* Let’s change that.
Social media is a big part of young people’s lives – but retouching apps and the pressure to post the ‘perfect selfie’ is hurting their self-esteem and confidence. Join us to reverse the damage and celebrate real beauty. Download our Confidence Kit from the Dove Self-Esteem Project and have a conversation about body image with a young person today.

*Based on the research results from the U.S. surveying girls who use social media US n=556 age 13-17.
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The BEST Facebook Ads Tutorial for Beginners 2025 (Full Guide).
► Shopify Free Trial https://utm.io/uh3KB
► How to start a business https://utm.io/uh3KC

–––––––––––––––––––––––––––––––––––––––––––
*Master Facebook Ads in 2025: The Ultimate Guide for Beginners* 🚀

Want to reach billions of potential customers on Facebook? This comprehensive tutorial breaks down the latest Facebook ad strategies and tactics to help you create, launch, and optimize profitable campaigns, even if you’re on a small budget.

*In this video, you’ll learn:*

1. *Facebook Ads Fundamentals:* Understand the 3 levels of Facebook ad campaigns (Campaign, Ad Set, Ad) and how they work together. Learn the importance of A/B testing and how to do it effectively. We’ll show you how to test creatives, audiences, and landing pages to find what works best.

2. *Setting Up Your First Campaign:* We’ll walk you through creating a Facebook Page and Business Account, navigating Ads Manager, and choosing the right campaign objective (leads, sales, brand awareness, traffic) for your budget. Learn the crucial first steps to get your ads up and running.

3. *Budgeting & Bidding Strategies:* Discover how to set daily or lifetime budgets, how much to spend (even on a tiny budget!), and the pros and cons of different bidding strategies (spend-based, goal-based, manual). Learn how to leverage Advantage+ campaigns for simplified campaign management, especially when starting out, and when to use manual bidding for more control.

4. *Targeting Your Audience:* Learn the difference between broad and niche targeting. Understand how to use interests, demographics, and customer data to reach your ideal audience. We’ll show you how to A/B test targeting options to find what works best, and discuss the importance of having customer data for niche campaigns.

5. *Creating High-Converting Ad Creatives:* Learn how to create engaging ad copy, images, and videos that stop the scroll. Discover the importance of hooks, problem-solving, and clear calls to action. We’ll even show you how to use the Meta Ads Library for inspiration and how to create organic-feeling ads that resonate with your audience.

6. *Ad Tracking & Optimization:* Understand the importance of the Facebook Pixel and how to install it. Learn key metrics like CTR, ROAS, CPA, conversion rate, frequency, and CAC. We’ll show you how to track these metrics and optimize your campaigns for maximum ROI, including how to connect your Shopify account for seamless tracking.

7. *Scaling Your Campaigns:* Discover advanced tactics for scaling your winning ads, including lookalike audiences, incremental budget increases, and the importance of refreshing your creatives. Learn the power of retargeting to maximize conversions and remind potential customers about your products or services.

8. *The Learning Phase:* Understand what the Facebook learning phase is and why it’s crucial to let your campaigns run without making major changes until it’s complete. Learn how conversion volume impacts the learning phase and how to avoid disrupting it.

9. *Advanced Tactics:* Learn about lookalike audiences, incremental budget scaling, keeping creatives fresh, and the power of retargeting. We’ll cover strategies to maximize your ROI and get the most out of your ad spend.

*Who is this video for?*
– Small business owners on a budget
– Entrepreneurs looking to start advertising on Facebook
– Marketing beginners who want a step-by-step guide
– Anyone who wants to learn how to run profitable Facebook ad campaigns

*Timestamps:*
0:00 Introduction: The Power of Facebook Ads
1:04 Campaign Levels Explained
1:39 Setting Up Your First Campaign
2:39 Targeting Your Audience
4:42 Creating Ad Creatives
6:14 Budgeting and Bidding
7:48 A/B Testing
8:27 Ad Tracking and Optimization
9:00 Analyze Key Metrics
9:52 Scaling & Maximizing Your ROI

––––––––––––––––––––––––––––––––––––––––––––
*Watch More Learn with Shopify Video Tutorials:*
► How to Start a SaaS Company https://youtu.be/SddMq2nKsUA
► How to Start a Dropshipping Business on Shopify (+ TOP 10 Items To Dropship in 2025) https://youtu.be/ddeMiAG9G7o
► TikTok Ads Tutorial https://youtu.be/RIy9ZN3B5CA
► Prompt Engineering Masterclass https://youtu.be/IMHBwskJqRo
► How To Start A Business Using Only AI https://youtu.be/XhgWBUBJtnE
► How To Sell On Instagram: Set Up An Instagram Shop In 15 Minutes or Less https://youtu.be/cqmUWuA2w2U
► What is Shopify Magic and Shopify Sidekick? (And How To Use It) https://youtu.be/Y7Rlr5gxPp4
► How to Sell on Instagram https://youtu.be/cqmUWuA2w2U
––––––––––––––––––––––––––––––––––––––––––––
🔗 *Useful Resources:*
► Meta Business Suite https://utm.io/uh3K0
► Facebook Ad Sizes and Specs https://utm.io/uh3K1
► How To Advertise on Facebook for Free https://utm.io/uh3K2

––––––––––––––––––––––––––––––––––––––––––––

🔔 Subscribe to @learnwithshopify for more productivity tutorials!

#facebook #meta #facebookads #facebookadstutorial
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Start by signing up to my FREE course: https://www.gohighlevel.com/adam-erhart-start-here?fp_ref=adam86

–

Try HighLevel FREE – 30-Day FREE Trial of the Best Marketing Tool Ever!
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• Lead-Gen Playbook Bundle: Training, webinar series, and ready-to-use snapshots
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• 1-on-1 Kickoff Call: Personalized account kickoff call for a fast start
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—————-

ABOUT: I’m Adam Erhart, a marketing strategist with over 10 years of experience helping entrepreneurs build profitable, scalable marketing systems. I’ve worked with brands like Google, Meta, and Amazon, and my focus is on real results, not fluff. Feel free to explore the 1,000+ videos on this channel to verify everything I’m saying and let’s get started growing your business! Want a PROFITABLE marketing strategy? Go here: https://grow.adamerhart.com/cheatsheet?el=yt

DISCLAIMER: Heads up—some of the links I share are affiliate links, meaning I may earn a small commission if you make a purchase (at no extra cost to you). Rest assured, I only recommend what I use, trust, and pay for myself.

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Are you looking to promote your business or product on Facebook? In this beginner’s tutorial, i will walk you through the complete guide on how to run effective Facebook ads in 2024.

My step-by-step guide will take you through the entire process, from setting up your Facebook Business Manager account to creating your first ad campaign. I covered topics such as:

Understanding Facebook’s ad formats and placements
Targeting your audience with precision using Facebook’s advanced targeting tools
Creating visually stunning ads that capture the attention of your audience
Crafting compelling ad copy that drives conversions
Optimizing your ad campaigns to maximize your return on investment
Whether you’re a small business owner or a marketing professional, this tutorial is perfect for anyone who wants to harness the power of Facebook advertising in 2024.

By the end of this video, you’ll have all the knowledge you need to run effective Facebook ads and grow your business online.

Don’t miss out on this opportunity to learn from our expert insights and practical tips. Hit the play button and get ready to take your Facebook advertising game to the next level!

Winning tip to create the best Facebook ads ever (with Examples). #facebookmarketing

#facebook
#facebookads
#metaads
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The world’s population is divided into three categories: consumers, producers, and bankers. Who do you want to be?

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Want to START a business? Go here: https://grow.adamerhart.com/start?el=yt
Want to GROW your business? Go here: https://grow.adamerhart.com/system?el=yt

–

Try HighLevel FREE – 30-Day FREE Trial of the Best Marketing Tool Ever!
👉 https://www.gohighlevel.com/adam-erhart?fp_ref=adam86

Unlock my proven marketing system that delivers incredible client results, PLUS grab these exclusive FREE bonuses when you sign up:
• K Agency Blueprint: Proven steps to build a K/month agency
• Lead-Gen Playbook Bundle: Training, webinar series, and ready-to-use snapshots
• Weekly Business Coaching: Live Zoom sessions for a tailored business strategy
• Complete Marketing Campaigns: Profitable campaigns and funnels
• 1-on-1 Kickoff Call: Personalized account kickoff call for a fast start
• Exclusive Bonuses: Sales funnels, client strategies, and much more

All included FREE with a 30-Day Extended Trial—cancel anytime! Get started here: https://www.gohighlevel.com/adam-erhart?fp_ref=adam86

🚨 Heads Up 🚨: Disable any VPNs or ad blockers before signing up to ensure you receive all bonuses.

—————-

ABOUT: I’m Adam Erhart, a marketing strategist with over 10 years of experience helping entrepreneurs build profitable, scalable marketing systems. I’ve worked with brands like Google, Meta, and Amazon, and my focus is on real results, not fluff. Feel free to explore the 1,000+ videos on this channel to verify everything I’m saying and let’s get started growing your business! Want a PROFITABLE marketing strategy? Go here: https://grow.adamerhart.com/cheatsheet?el=yt

DISCLAIMER: Heads up—some of the links I share are affiliate links, meaning I may earn a small commission if you make a purchase (at no extra cost to you). Rest assured, I only recommend what I use, trust, and pay for myself.
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Want to SCALE your business? Go here: https://acquisition.com
Want to START a business? Go here: https://skool.com/games

If you’re new to my channel, my name is Alex Hormozi. I’m the founder and managing partner of Acquisition.com. It’s a family office, which is just a formal way of saying we invest our own money into companies. Our 10 portfolio companies bring in over 0,000,000+ per year. Our ownership stake varies between 20% and 100% of them. Given this is a YT channel, and anyone can claim anything, I’ll give you some stuff you can google to verify below.

How I got here…

21: Graduated Vanderbilt in 3 years Magna Cum Laude, and took a fancy consulting job.
23 yrs old: Left my fancy consulting job to start a business (a gym).
24 yrs old: Opened 5 gym locations.
26 yrs old: Closed down 6th gym. Lost everything.
26 yrs old: Got back to launching gyms (launched 33). Then, lost everything for a 2nd time.
26 yrs old: In desperation, started licensing model as a hail mary. It worked.
27 yrs old: “Gym Launch” does M profit the next 6 months. Then M profit next 12 months.
28 yrs old: Started Prestige Labs. M the first year.
29 yrs old: Launched ALAN, a software company for agencies to work leads for customers. Scaled to .7mmo within 6 months.
31 yrs old: Sold 75% of UseAlan to a strategic buyer in an all stock deal.
31 yrs old: Sold 66% of Gym Launch & Prestige Labs at .2M valuation in all-cash deal to American Pacific Group. (you can google it)
31 yrs old: Started our family office Acquisition.com. We invest and scale companies using the M in distributions we had taken + the cash from the .2M exit.
32 yrs old: Started making free content showing how we grow companies to make real business education accessible to everyone (and) to attract business owners to invest or scale their businesses.
34 yrs old: I became co-owner of https://Skool.com to help the many people who want to start a business online do so.

Today: Our portfolio now does 0M/yr between 10 companies. The largest doing 0M/yr the smallest doing M per year. Our ownership varies between 20% and 100% ownership of the companies. Many of them we invested in early and helped grow (which is how we make our money – not youtube videos).

To all the gladiators in the arena, we’re all in the middle of writing our own stories. The worse the monsters, the more epic the story.

You either get an epic outcome or an epic story. Both mean you win.

Keep crushing. May your desires be greater than your obstacles.

Never quit,

Alex

*FULL DISCLOSURE*
I make content to make money – just – on a longer time horizon than most. I want to build trust with business owners so we can find the best ones and help them scale. And if they’re awesome, write them a check and go all the way as partners.

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👉 Watch my Free Masterclass Training on How To Get 10, 15, 30 or More Predictable Appointments Each Month ➡ https://skylinesocial.krtra.com/t/wgBH1D3snL9c

In this video, we explain what Facebook’s new special ad category rules are for financial products and services and how this will affect your Facebook ads if you are a financial advisor, accountant, insurance or sell investment product and services.

This new Facebook special ad category will be mandatory from early 2025 when running Facebook ads.
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Yelp ads can do a LOT of damage to your small business. Let me tell you why!

🎬 Register for the FREE On-demand video masterclass training, “The Automated Clients-on-Demand Website Blueprint for Service Businesses” Just go to: https://wesmcdowell.com/training

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